Renault Expands National Test Drive Programme
With the launch of the Megane, French maker Renault has decided to expand its succesful National Test Drive Programme.
The idea is to entice both potential retail and fleet customers into its new five-door model.
At the click of a mouse, test drives can be booked for 24-hour periods during the week or for a whole weekend, with a closing date of 15th December 2009. To make things as hassle-free at handover, the fleet of pristine New Mégane Hatches can be delivered to, and collected from, both private and business addresses.
This means the fleet manager can weigh up the Megane and see if they want to add it to their fleet.
The website is managed in association with leading car rental firm Avis, prospective owners of the New Mégane Hatch should log onto www.renault24td.co.uk, which is now live and runs until 30th November 2009, to make a booking. Full terms and conditions are available on the website.
Commenting on the programme’s expansion, Mick Moore, Director, Customer Management, Renault UK, said, “Naturally, customers are being cautious with their choice of car in the current economic climate. As a result, we feel there is great opportunity for New Mégane to appeal to drivers wishing to downsize. We’re convinced that after spending some time in one to appreciate its impeccable build quality and stylish design, fuel-efficient and low-emission engines, and high levels of comfort and safety, test drivers will be extremely reluctant to give the keys back.”
Simon McBride
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