Peugeot unveil new Lion for new decade

The recently unveiled, new Peugeot Lion, is now three-dimensional. Standing alone without its blue flag, the new Lion aims to represent a new-found confidence in Peugeot’s range of new products.

Peugeot’s are distributed in more than 160 countries through 10,000 sales outlets and are recognised by their Lion emblem. It was, however, on 20 November 1858 that Emile Peugeot first registered this iconic trade mark.

The Peugeot Lion, which has been associated with the brand for the last 152 years, has evolved again with a new more dynamic look. Combining a new bi-metallic finish it is now simpler in design, with a new posture and fluidity. The first production vehicle to display this new Lion will be the Peugeot RCZ which will be launched in April.

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