Europcar roll out new multimedia devices to aid journey planning
Europcar is the first company in Europe to offer Microsoft Surface tables to provide its customers with a new way of planning their journeys. The first interactive touch-driven table using is being previewed at this week’s ITB Berlin fair and will be rolled out for customers over the next few weeks at Munich airport.
A selection of Europcar stations across Europe will be equipped with the system from the third quarter of 2010 onwards.
Using this new system, Europcar’s customers will be able to gather information independently and interactively at hire locations about their chosen destination or theme-based routes (restaurants, landmarks, etc.), as well as nearby tourist attractions. The selected route can then easily be printed out at the Europcar station.
The application will also provide special services dedicated to Europcar’s customers, such as practical guides to extra hire equipment.
“We are proud to be able to offer our customers this new device, a technological gem from Microsoft”, said Jehan de Thé, Europcar’s Global Marketing Director. “This approach fits with Europcar’s determination to innovate and facilitate journey planning whilst making car hire a more practical and pleasant experience for our customers.”
In the short term, all the applications will be available around the globe for any customers with a touch-screen computer.
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