Data analysis tool wins Prince Michael International Road Safety Award
A data analysis tool has won a Prince Michael International Road Safety Award.
MAST (Market Analysis Segmentation Tools) is an online resource for road safety professionals. The system provides national collision data for in-depth analysis, and gives insight into the people involved in crashes.
The Royal Awards recognise achievements in road safety. They are presented annually, to the most outstanding examples of innovation across the world.
MAST received its award at a meeting of the Parliamentary Advisory Council on Transport Safety at the House of Commons on 2 November 2010.
“MAST is an impressive piece of kit, which gives the road safety community a powerful tool of analysis. It deserves recognition for the major contribution it can make to casualty reduction,” commented John Plowman, RoadSafe director, who made the presentation.
“We are delighted that MAST has been recognised with this prestigious award. It is a tribute to the project team and the very many road safety professionals who have supported the development of this pioneering approach,” added Richard Owen, a director of Road Safety Analysis, whilst accepting the award.
The winners will meet HRH Prince Michael GCVO, at a special awards ceremony in December, held at the Savoy, London.
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