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Venson puts customers first with rebranding

The rebrand of Automotive Solutions has been unveiled to support its Customer First mission and is to be followed in April this year by a new website.

Venson ‘Customer First’ mission is supported by company values such as integrity, flexibility, empathy, positivity and accountability.

Since its acquisition four years ago by Irish entrepreneur Dermot Desmond the Venson executive board headed by managing director Samantha Roff have been the driving force behind the growth of the company.

“With the rebrand we believe that our external image will be more reflective of the way we deliver our fleet solutions, something that our existing client base is fully aware of and buys into as shown by them choosing to place their trust in Venson to manage their vehicle operations. Additionally we are proud of our consistently high client retention rate of 96%, with no client lost due to non performance. The fact that we focus on putting the ?Customer First? across the business is valued by our clients.

“As we seek to expand both our customer base and our range of services it is important that our brand identify truly reflects our unique approach to delivering fleet programmes. We believe the rebrand does just that,” said Ms Roff.

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Amanda White, February 23, 2011
Filed under: Fleet news

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