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Bunzl enjoys safer roads thanks to GreenRoad

Distribution group Bunzl has seen its crash rate and fuel costs drop as a result of a contract with GreenRoad, an organisation dedicated to increasing driver safety and fuel efficiency.

Bunzl Healthcare has seen driver risk drop 63%, crash rate reduce by 89% while fuel consumption has decreased by 6% since February 2010.

As a result, is now being rolled out to LCVs and HGVs in three more Bunzl divisions.

“We are impressed by the reduction in accidents since GreenRoad’s service went live,” said Mark Moore, group transport manager at Bunzl Healthcare.

“During the first three months we did not have a single accident. We calculate that GreenRoad’s service started delivering a return on investment after just three months and that’s not counting long-term benefits such as a reduction in wear and tear and the renewed drivers’ pride in their vehicles including washing them every day. This minor investment is paying dividends.”

Trucks

Securitas Mobile also deployed GreenRoad 360+ across its new fleet of Peugeot 207 cars in 2010, sparking a 61% drop in risk immediately, which worked its way to a steady 72%. At the same time, it has halved the number of accidents compared to 2009.

GreenRoad claim to provide the most effective, proactive approach to smarter and safer driving.

A spokesperson for GreenRoad said: “Because driving decisions are responsible for 90% of all accidents and up to 33% of fuel spend, the only way to truly reduce risk and improve efficiency is by focusing on driver decision-making.”

GreenRoad 360 provides drivers and fleet managers with real-time, comprehensive feedback, online reporting, analysis and coaching on their abilities, manoeuvres and patterns. As a result, GreenRoad 360 positively impacts both conscious and unconscious driving behaviours – the key to creating more fuel-efficient and safer drivers. A typical GreenRoad customer sees up to a 10% reduction in fuel-consumption and emissions as well as a 50% reduction on crash costs.

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John Simpson, March 2, 2011
Filed under: Fleet news

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