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Peugeot announce new Director of Marketing

UK has appointed Morgan Lecoupeur as Director of Marketing.

Coming over from Peugeot Austria, Mr Lecoupeur [pictured] will begin his role later this month, reporting to Managing Director of Peugeot UK, Jon Goodman.

A part of Peugeot since 1998, 36 year old Morgan replaces Christian Stein and joins Peugeot UK at a time of brand rejuvenation with multi award-winning new products and class leading environmental credentials helping to transform the Peugeot Marque.

With vehicles praised for their exceptional ride and handling characteristics, Peugeot will soon be the first automotive brand in the world to offer a diesel hybrid with the launch of the 3008 HYbrid4.

In addition, the acclaimed new Peugeot 508 will go on sale later this month.

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John Simpson, April 8, 2011
Filed under: Fleet news,Peugeot

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