ING Car Lease shrinks crash costs
The introduction of a comprehensive risk management strategy has been cited as a catalyst in crash costs for ING Car Lease plummeting by 60% in four years.
The vehicle leasing and fleet management company implemented Risk Assist in 2006 when the incident rate sat at 71%. Last year, that ratio had dropped to 23% with crash costs per driver reducing by £300 to £183.
Risk Assist is a full service risk management package designed to manage the risks faced by each driver on an individual basis, depending on their specific circumstances and work requirements.
Each driver must complete a three stage process before driving on business which involves completing an online survey that details their driving patterns, history and experience, signing a mandate that allows ING to check their license records and finally proving their knowledge of the Highway Code as well as completing psychometric test to identify potential thrill-seeking or antisocial tendencies.
Comply
ING Car Lease MD Ian Tilbrook [pictured] said: “Many of our existing customers are reaping the benefits of Risk Assist with implementation of the programme beginning with a full policy review, assessing the existing Driver Safety Policy document for errors and omissions and producing a completely new one.
“This has helped ING drivers do their work in the safest possible manner, and comply with the relevant legislation and guidance. The policy is updated regularly to ensure the best possible advice is given to drivers.”
The ING Risk Assist Driver Safety Policy offers guidance to drivers in a range of areas relating to both business and domestic driving. This includes best practice in the areas of: vehicle choice, vehicle servicing and maintenance, including safety checks, mobile phone use, driving-related health issues, drink and drugs, driver fatigue, journey planning, breakdowns and accidents and personal safety.
Campaign
The company was also named as the latest ‘business champion’ of Roadsafe’s Driving for Better Business campaign.
Mr Tilbrook commented: “We are delighted that the initiatives we have implemented have triggered the results they have and in turn that the company’s approach has gained ‘business champion’ status from the Driving for Better Business campaign.
“Work-related road safety is critical to any fleet operator working in today’s environment. ING Car Lease wants to demonstrate its commitment by practicing what we preach and making sure our own fleet is managed in the safest way possible.”
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